The global baby care products market was valued at $96.73 billion in 2020 and is projected to grow at a CAGR of over 5% during the forecast period 2021-2023. The global baby, child, and pet care market is expected to continue increasing steadily from 2019 until 2023. The increase in value over volume is a sign of price increases across the sector, but at the category level some products will maintain stable prices as others experience premiumization. To. The increase in pet adoptions during the pandemic will definitely impact the future growth of the pet care sector. From 2021 to 2023, his CAGR value for the pet care sector is expected to exceed sales volume in all regions.
Global Baby, Children and Pet Care Products Market Overview
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What are the market trends in the global baby, child, and pet care products market?
Increasing environmental awareness among consumers is increasing efforts by companies like Mars to reduce the use of virgin plastic across packaging to create a circular economy where packaging becomes waste. We have taken an important step forward. Innovation is driven by new formulations, creative packaging and opening new markets. Dove’s new range comes with packaging that features positive messages and provides access to interactive body confidence resources. Health trends are also reflected in the addition of vitamins, probiotics, and other immune-boosting and digestive-aiding ingredients to products for babies and children.
When we asked consumers how COVID-19 is impacting their spending preferences for pet care products, the overall distribution of responses was relatively constant across regions, with reach varying Products from foreign or global brands are the most popular. For baby and child care products, foreign/global brands are slightly more popular, demonstrating that consumers prefer familiar and trusted products, especially when it comes to children’s products.
The most preferred channels for shoppers in this category are hypermarkets and supermarkets, followed by online retailers. Many consumers prefer the former channel when purchasing both baby and childcare products (36%) and pet products (41%). His second most popular in any case is the online retailer channel, with his 20% of consumers choosing this channel in both categories. Pharmacies are also one of the main sales channels for baby care products, chosen by 9% of respondents.
What regions are covered by the global Baby, Children, and Pet Care Products market?
On a volume basis, Asia is expected to record the highest growth rate in pet care, with growth in the Middle East and North Africa looking promising. In terms of value, the Western Europe pet care products market is projected to grow at a faster pace during the forecast period.
Global Baby, Children, and Pet Care Products Market by Regions
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What are the key categories in the global baby, child, and pet care products market?
The global baby, child, and pet care products market is segmented into baby care products segment and pet care products segment. Infant milk is the largest category and is expected to grow steadily over the forecast period, both in terms of value and volume. Baby toiletries (in millions) are also predicted to grow steadily. Baby cereals account for a small share, and that share will continue to increase over the next few years. The baby wet meal segment is also poised to see consistent growth over the years, albeit at a lower volume, with a lot of innovation taking place in this space. With premium, fresh ingredients, this segment will attract consumers looking for high-quality food for their children, even at a premium price.
Dog food is the largest category in terms of both value and volume, and is expected to grow rapidly in the coming years. This growth will be further supported by increased demand for pets amid the global pandemic. Cat food is his second largest category and is expected to grow rapidly as well. Another interesting category is that of pet supplements. This category is likely to grow rapidly in terms of value as consumers become more aware and aware of their pet’s health.
Global Baby, Children and Pet Care Products Market by Category
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Who are the companies covered in the Global Baby, Children and Pet Care Products Market report?
The major companies mentioned in the report are Unilever, Mars, Danone, Nestlé and Nature’s One.
Global Baby, Children, and Pet Care Products Market by Key Players
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Market report scope
| Market size (2020) | $96.73 billion (baby care products) |
| Growth rate (CAGR) | >5% (baby care products) |
| base year | 2020 |
| Forecast year | 2021-2023 |
| Main categories | baby care and pet care |
| Major companies covered by the report | Unilever, Mars, Danone, Nestlé, Nature’s One |
This report provides an overview of the market characteristics and shopping behaviors that are driving innovation in this sector.
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